Marketing services based in South Bend, Indiana

South Bend Branding

You deserve a brand that looks as good as your product or service - let us help.

Custom Designs

No templates here – our logos are designed from scratch with top-notch world class designers.


Our designers have designed over 1,000 logos. We know what works and what doesn’t.


Before we design anything – we listen and we learn. Creating your brand identity is important work that we take very seriously.

Branding FAQs

Common questions about our branding process and services

We start every logo project with a questionnaire. This helps us get an idea of what you’re looking for. Once we receive your answers to the questionnaire, we hop on a call and talk through your responses. We learn about your target demographics, business goals, and preferred aesthetics. 

After this call is completed, we move into design phase. We will initially show 1-2 concepts of the logo for your review. As a part of this process we create mockups so you can see what your new brand might look like in real life. 

If either of these concepts are heading in the right direction, we’ll ask you for your feedback and any revision requests. 

We offer up to three rounds of revisions.

Upon completion of the project and your satisfaction, we’ll create a brand guide (includes fonts, colors, etc.) to help you know best how to use your new brand in a way that’s consistent and looks the best. 

Often times our logo projects only take 2-3 weeks.

The cost can depend upon a number of factors but generally our logo and branding projects cost between $2,000 – $3,500.

The number of concepts designed and amount of revisions can affect the cost of the project.

Our typical deliverables for logo projects contain the following: 

  • 3 logo concepts
  • 3 rounds of revisions
  • brand guide
  • logo exported to all necessary file types (PNG, JPEG, vector)
  • horizontal logo, stacked logo, and icon for social media
  • color palette
  • brand fonts

Logo design is the process of designing a logo.

Branding is the process of creating a brand for your company. A quality brand helps people quickly identify a company’s products and/or services, and give them a reason to choose their products or services instead of the competition. 

Some of the elements that are used in a branding strategy are:

  • Brand definition: purpose, values, promise
  • Brand positioning statement
  • Brand identity: name, tone of voice, visual identity design (which includes the logo design)
  • Advertising and communications: TV, radio, magazines, outdoor ads, website, mobile apps…
  • Product and packaging design
  • Workspace experience and management style
  • Customer service
  • Pricing strategy

Typically, our clients are more interested in logo design (rather than branding design) but we do offer branding services as well.

Featured Logo Projects

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For me, communication is key. The team at Bend not only responded to every question but turned around solutions with professional courtesy and expert speed that ensured our project stayed on time, on budget and – most importantly – achieved our desired outcomes.

Eric Clayton - Senior Communications Manager Jesuit Conference of Canada and the United States